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Track most important ASO KPIs in one place

App marketers use Metrikal to track vital user acquisition KPIs on one dashboard.

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Mobile App Marketing Metrics on One Dashboard

Monitor how your ASO optimizations translate into keyword improvements over time

Metrikal defines KPIs specifically for ASO. Know what ASO metrics to track over time. Understand if your ASO efforts are moving the needle.

Quantify how your Apple Search Ads campaigns impact organic keyword ranking

Does your investment in Apple Search Ads (ASA) have a direct impact on your organic keyword ranking?
Metrikal quantifies the relationship between Apple Search Ads and ASO. Know exactly how much your ASA spend impacts your organic rankings per keyword.

Track the precise results of your keyword optimizations

You’re rolling out keyword optimizations to improve your rankings. Are they working? Metrikal makes it easy to track the impact of optimizations. It visualizes the exact keywords you use in your store listings, where you use them (title, subtitle, keyword list, etc.) and how they impact ranking over time.

Monitor your rating velocity and rating average over time

Rating velocity and rating average are two of the most critical factors for ASO and user acquisition. Metrikal puts these two metrics on a timeline. You’ll always know how your rating momentum performs.